Search Engine Optimization Archives

Ahoy Landing Page Ahead!

Posted on December 3, 2019July 1, 2019 by Christopher Smith

A landing page is the first page that someone lands on when they come to your website. Depending on what efforts brought them to your website (organic SEO or Pay-Per-Click) they will either find a page with a good bit of information on it or a hyper focused page...

SEO Terminology

Posted on December 2, 2019July 1, 2019 by Christopher Smith

Throughout your endeavors to improve your website’s search engine optimization and page rank, you will most likely come across any number of words and/or phrases that seem foreign to you. Through our SEO Glossary, we’re hoping to answer all your SEO-related questions. From the very basic, What does SEO...

Are Your Mobile Enabled?

Posted on November 25, 2019July 1, 2019 by Christopher Smith

The explosive growth of mobile phones over the last decade has created an issue with website design and development. Even with all the talk on the internet about the importance of mobile enabled websites we still talk to potential clients every day who do not have a website that...

Consumer Needs

Posted on November 5, 2019July 1, 2019 by Christopher Smith

For the most part in this blog we break down consumer needs into two different categories, desires and needs. Either the consumer buys our product or service as a need (the ac quit) or a desire (higher efficiency ac to save money). While this is an excellent guide in...

Culture Vs. Strategy

Posted on November 4, 2019July 1, 2019 by Christopher Smith

While running and managing your business it is human nature to think about, focus on and develop strategies for running and growing your business. These strategies may include things like a discount to attract new customers or a new policy that states how an employee should handle a situation...

Why You Need An SEO Strategy

Posted on October 28, 2019July 1, 2019 by Christopher Smith

In today’s internet landscape, it is absolutely essential that all businesses, large and small, incorporate Search Engine Optimization (SEO) into their marketing strategy. We briefly touched on the importance of SEO in services pages, but want to take the opportunity to explain exactly why you need an SEO strategy,...

Search Engine Optimization

Posted on October 22, 2019July 1, 2019 by Christopher Smith

One of the biggest factors of driving traffic to your website is Search Engine Optimization, or SEO. We’ve put together a basic guide to SEO in hopes that it will help you succeed in your online marketing efforts. You won’t become an SEO specialist overnight but knowing how search...

Acquisitions, Conversions and Retention

Posted on October 21, 2019July 1, 2019 by Christopher Smith

The process of search engine optimization (SEO), pay-per-click (PPC) and social media marketing is to get people on the internet to visit your website. This is known as acquisition. Unfortunately, many agencies and individuals focus a tremendous amount of effort and money only on visitor acquisition. The visit comes...

Am I Number 1 On Google Yet?

Posted on October 12, 2019July 1, 2019 by Christopher Smith

We get a few emails every year around this time asking, “why isn’t my site on the top of the Google search?” The questions are always from the dealers who this is their first year of marketing with ACM. The answer is that it takes months to improve rankings...